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NextRoll

NextRoll is a marketing technology company delivering products ambitious companies rely on to grow. Powered by machine learning and integrated data platforms, NextRoll’s technology serves tens of thousands of businesses through its units: RollWorks, an account-based platform for B2B marketing and sales, and AdRoll, an advertising platform for B2C brands.

Organisation size: Large (500 – 4999)
Sector: Business to Business
Website: www.nextroll.com

2024 Accolades

  • GENERIC TOP 100 winner 2023 - Individual
  • 2024 North America Winner

Submission highlights

This year’s strongest elements as indicated by our independent judges.

  • Culture & Purpose

  • Wellbeing

  • Comment from the judges

    What really stood out about your application was the clarity of your Culture Creatures and how seamlessly they tie into everything you do. You brought your work to life through the stories of how your culture impacted individuals. I was also really impressed with the extend of your emotional support resources. I am a strong believer that culture is a conversation—generated by the things we talk about—and we keep that culture alive every day.

  • Comment from the judges

    I was particularly impressed with how NextRoll connects its people strategy to measurable outcomes, such as maintaining equitable promotion rates, increasing leadership diversity, and tracking strong engagement in DEI programs. Their focus on psychological safety, flexible work arrangements, and wellness initiatives like Roller Recharge Day and RollWell adds meaningful depth to their employee experience.

  • Comment from the judges

    Overall, NextRoll demonstrates strong commitment and initiatives toward creating a positive employee experience and fostering organizational success. Providing specific details on the actual outcomes of your initiatives helped enhance your entry!